Author Details

Otiso, Kennedy Ntabo, Senior Lecturer, Dr., School of Business, Department of Business Administration and Management Science, Koitaleel Samoei University College, (A constituent College of the University of Nairobi), P.O. Box 5-30307- Mosoriot, Kenya

  • Vol 6, No 4 (2021) - Articles
    INFLUENCE OF PERCEIVED VALUE ON CUSTOMER RETENTION AMONG MOBILE PHONE USERS IN THE PUBLIC UNIVERSITIES IN WESTERN REGION OF KENYA
    Abstract  PDF