STAKEHOLDERS’ AWARENESS, UNDERSTANDING, AND ACCEPTANCE OF MMSU’S VISION AND MISSION, CBEA GOALS, AND PROGRAM OUTCOMES OF THE BACHELOR OF SCIENCE IN ECONOMICS
Abstract
This study assesses the awareness, understanding, and acceptance of Mariano Marcos State University’s (MMSU) Vision, Mission, CBEA Goals, and Program Outcomes (VMGO) of the BS Economics program among key stakeholders, including students, parents, faculty, non-teaching staff, alumni, and industry partners. Findings reveal a high level of awareness and acceptance among most stakeholders, particularly students, faculty, non-teaching staff, alumni, and industry partners, who strongly agreed on the relevance of the VMGO. However, parents demonstrated relatively lower awareness and understanding, suggesting a need for improved outreach. While stakeholders generally recognized the alignment between the VMGO and MMSU’s institutional goals, areas for improvement were identified, including better dissemination through social media, university events, and advisory sessions, as well as enhanced industry linkages and curriculum alignment with economic trends. The study also highlights the necessity for greater faculty and student involvement in strategic planning, increased community engagement, and more accessible information on college goals and program outcomes. Although the study provides valuable insights, limitations include reliance on self-reported data and the lack of qualitative perspectives. Future research should incorporate mixed-methods approaches and comparative analyses. Strengthening dissemination efforts and stakeholder engagement will further enhance awareness and acceptance, ensuring the continued relevance of MMSU’s VMGO in shaping academic excellence and institutional development.
JEL: I20, I23, I28
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DOI: http://dx.doi.org/10.46827/ejefr.v9i1.1944
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