Ethelmary Dim, Peter Okoli


This study examined business technology and Automobile performance in Nigeria. The aim of the study is to examine the effect of technology revolution, decision support and research & development on automobile performance in Nigeria. Relevant theoretical and empirical literatures were extensively reviewed. The study was anchored on Technology Acceptance Model (TAM). This research work adopted descriptive research design. The study made use of primary sources of data. The population of study 2093 made up of all the employees of the selected automobile industries in Nigeria. The statistical formula devised by Taro Yamen was employed to determine the sample size of 404. The data generated were analyzed using descriptive statistics, correlation analysis and multiple regression analysis. The hypotheses formulated were tested using T test method. The study revealed that Technology Revolution has a significant effect on Automobile performance in Nigeria. This implies that technology revolution has a positive significant effect on Automobile performance in Nigeria. Decision support has a significant influence on Automobile performance in Nigeria. Showing that Decision support has a significant influence on Automobile performance in Nigeria Research and Development has a significant effect on Automobile performance in Nigeria. The study concluded that business technology has a positive significant effect on Automobile performance in Nigeria. The researcher recommended that. Management of Automobile firms should increase the use of technology revolution since the use of technology revolution has a positive significant effect on Automobile performance in Nigeria. Automobile firms should invest in Decision support that is easy to use because it guarantees privacy, affordable charges. Automobile firms should carry out several public enlightenment programs so as to increase the level of awareness of Research & Development since Research & Development have a significant effect on Automobile performance in Nigeria.


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