IS COVID-19 TRANSITIONING CASH COWS INTERNATIONAL STUDENTS INTO CATS?
Abstract
The Covid-19 pandemic has impacted every aspect of human life. It has disrupted people’s lifestyles around the world and international students are no exception. Every industry has been affected, including higher education (HE); for the first time ever in the HE sector, learning and teaching adopted online platforms to deliver the curriculum. At the same time, there has been growing interest in the business of international students across the globe. More than five million international students are currently studying in higher education institutions (HEIs) outside their home countries. It is often assumed that HEIs consider international students a source of revenue and, therefore, seek to recruit as many as possible. The United Kingdom is the second largest and most popular global destination for international students after the United States. The primary purpose of this study is to assess the impact of COVID-19 on international student enrolment around the world in general and in the UK in particular. Our findings show that international students are cash cows, and COVID-19 had a significant impact on the recruitment of international students.
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DOI: http://dx.doi.org/10.46827/ejes.v8i7.3816
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