Bujane Topalli


The media are playing an important role in children’s daily lives, whether measured in terms of family income, use of time and space, or importance within the conduct of social relations. Curiously, there is a notable discrepancy between the high levels of public concern over children and young people’s use of new media and the minimum of empirical research conducted thus far. Although, children are often left out of ‘population’ surveys, in Europe (Kelly, 1998). Also in Albania, the use of new media from children and young has conduct to undertake some studies related to this domain. Referring to this study we aim to understand the perception of children, parents and teacher about the effects that new media create the children life. The methodology used is a qualitative one based in 20 semi structured interviews with parents and teacher and in a focus group of children age 12-15 years old. Through this study we aim to know more about the new media; the way of use, activities and their negative or positive social effects on children. The conclusions of this paper are: the social media are constantly present in children life of now days; the most use are: Instagram, Facebook, Snapchat. They use new media and social media for entertainments, home works, conversations and socialization. Also, parents and teacher try to controlling in distance the way that the children use media. They try to protect them from different derange. Most of parent and teacher think that the only one positive effect of new media in their children life is the possibility to take information that can help children with home works.


Article visualizations:

Hit counter


new media, perception of social effects, children, parents, teachers


Ball-Rokeach, Sandra J. & Defleur, Melvin L. (1976). Dependency model of mass-media effects. Communication Research, 3(1), 3–21.

Bucy, Erik P. (2005). Living in the information age: A new media reader. Belmont, CA:Wadsworth.

Erikson, E. H. (1959). Identity and the life cycle. New York: International Universities Press.

Johnson, G. M. (2010). Internet use and child development: The techno-microsystem. Australian Journal of Educational and Developmental Psychology, 10(780), 32–43.

Kelly, M.J. (1998). Media use in the European household. In D. McQuail and K. Siune (Eds.), Media Policy: Convergence, Concentration and Commerce (pp. 144–164).London: Sage.

Lenhart, Amanda; Purcell, Kristen; Smith, Aaron, &Zickuhr, Kathryn (2010). Writing, Technology and Teens. Pew Internet & American Life Project.Retrieved from

Lenhart, Amanda; Arafeh, Sousan; Smith, Aaron; & Macgill, Alexandra R. (2008). Writing, technology and teens. Pew Internet & American Life Project. Retrieved from Teens.aspx

Livingstone, Sonia (2006). Drawing conclusions from new media research: Reflections and puzzles regarding children's experience of the Internet. Information Society, 22(4), 219–230). Retrieved April 11, 2008, from

McMillan, Sally J., & Morrison, Margaret (2006). Coming of age with the Internet: A qualitative exploration of how the internet has become an integral part of young people's lives. New Media & Society, 8(1), 73–95. Retrieved March 16, 2008, from

McQuail, Denis (2005). McQuail’s mass communication theory. London: Sage.

Tosun, Leman Pinar & Lajunen, Timo (2009). Why do young adults develop a passion for Internet activities? The associations among personality, revealing ―True self‖ on the internet, and passion for the internet. Cyber Psychology & Behavior, 12(4), 401−406. Retrieved April 18, 2010 from doi:10.1089/cpb.2009.0006



  • There are currently no refbacks.

Copyright (c) 2018 Bujane Topalli

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.

Copyright © 2015-2022. European Journal of Education Studies (ISSN 2501 - 1111) is a registered trademark of Open Access Publishing Group. All rights reserved.

This journal is a serial publication uniquely identified by an International Standard Serial Number (ISSN) serial number certificate issued by Romanian National Library (Biblioteca Nationala a Romaniei). All the research works are uniquely identified by a CrossRef DOI digital object identifier supplied by indexing and repository platforms. All authors who send their manuscripts to this journal and whose articles are published on this journal retain full copyright of their articles. All the research works published on this journal are meeting the Open Access Publishing requirements and can be freely accessed, shared, modified, distributed and used in educational, commercial and non-commercial purposes under a Creative Commons Attribution 4.0 International License (CC BY 4.0).