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Issue Title
 
Vol 3, No 1 (2018) EVALUATION OF SALES TRAINING EFFECTIVENESS IN PHARMACEUTICAL SECTOR Abstract   PDF
Rajul Dutt, Asma Zaheer, Mairaj Salim
 
Vol 7, No 3 (2022) EXAMINATION OF THE INFLUENCE OF SOCIAL MEDIA ON PERFORMANCE OF BAR & RESTAURANTS DURING THE CRISIS IN NAIROBI COUNTY, KENYA Abstract   PDF
Erastus Ngura Odhiambo, Jeniffer Wanjiru Muriuki
 
Vol 3, No 4 (2019) EXPLAINING THE EFFECT OF PERSONALITY OF ACTIVE AND RESPONSIBLE BRANDS ON BRAND EXPERIENCE AND COMMUNICATION STRUCTURE – A CASE STUDY: USERS OF SNOWA PRODUCTS Abstract   PDF
Farimah Jafarli, Firouzeh Hajialiakbari
 
Vol 3, No 4 (2019) EXPLAINING THE ROLE OF BRAND IDENTITY IN BRAND LOYALTY WITH THE MEDIATING ROLE OF BRAND COMMITMENT – A CASE STUDY: FIVE-STAR HOTELS IN TEHRAN, IRAN Abstract   PDF
Farimah Jafarli, Firouzeh Hajialiakbari
 
Vol 3, No 2 (2018) EXPLORATORY FACTOR ANALYSIS OF ENTREPRENEURIAL ORIENTATION IN THE CONTEXT OF BANGLADESHI SMALL AND MEDIUM ENTERPRISES (SMES) Abstract   PDF
Abu Shams Mohammad Mahmudul Hoque, Benazir Ahmed Siddiqui, Zainudin Bin Awang, Syed Muhammad Awaluddin Tuan Baharu
 
Vol 7, No 2 (2022) EXPLORING THE BRAND BUILDING PROCESS IN MICRO VENTURES THROUGH SOCIAL MEDIA USAGE: A STUDY OF THE WOMEN-OWNED HOME-BASED COOKED FOOD DELIVERY SERVICES IN KHULNA CITY IN BANGLADESH Abstract   PDF
Farzana Akther, Sk. Md. Reazul Kabir, Mst. Naznin Sultana, Imtiaz Masroor
 
Vol 7, No 4 (2022) EXTRINSIC FACTORS INFLUENCING THE JOB MOTIVATION OF PUBLIC SECTOR HEALTH CARE WORKERS IN NAKURU COUNTY, KENYA Abstract   PDF
Grace Watiri Githatu
 
Vol 6, No 3 (2021) FACTORS AFFECTING CUSTOMER SATISFACTION AND RECOMMENDATION OF MOBILE BANKING SERVICES IN MOROCCO Abstract   PDF
Samir Boujaddaine, Ahmed Taqi
 
Vol 7, No 1 (2021) FACTORS AFFECTING EMPLOYEE SATISFACTION AND CORPORATE PROFITS IN CHINA’S PRIVATE EXPRESS INDUSTRY Abstract   PDF
Bian Fei, Jacquline Tham, S. M. Ferdous Azam
 
Vol 5, No 2 (2020) FACTORS AFFECTING TO THE CONSUMER ATTITUDE TOWARDS GLOBAL LUXURY CAR BRANDS Abstract   PDF
Sumith De Silva, Ali Khatibi, S. M. Ferdous Azam
 
Vol 2, No 3 (2017) FACTORS INFLUENCING CUSTOMERS’ SATISFACTION ON BANGLADESHI TELECOMMUNICATION SERVICE PROVIDERS Abstract   PDF   ACADEMIA.EDU   READ THE FULL ARTICLE ON CALAMEO
S. M. Ferdous Azam, Khondaker Sazzadul Karim
 
Vol 4, No 4 (2019) FACTORS INFLUENCING ENTERPRISE PERFORMANCE OF SMALL AND MEDIUM SIZE ENTERPRISES (SMES) IN MALAYSIA Abstract   PDF
Yao Yuan, S. M. Ferdous Azam, Jacquline Tham
 
Vol 4, No 2 (2019) FACTORS INFLUENCING ONLINE PURCHASING BEHAVIOR OF GEN Y IN MALAYSIA Abstract   PDF
Teddy Lian Kok Fei
 
Vol 7, No 4 (2022) FACTORS THAT IMPACT THE EFFECTIVENESS OF SOCIAL MEDIA AS A MARKETING TOOL IN SMALL AND MEDIUM-SIZED ENTERPRISES IN SELANGOR, MALAYSIA Abstract   PDF
Norull Adlila Binti Alias, Yip Zi-Hao, Muhammad Al-Fateh Bin Mat Ghazali, Fung Yeet Kang, Kumaran Kanapathipillai
 
Vol 6, No 3 (2021) FACTORS THAT INFLUENCE STUDENT’S DECISION TO PURSUE, SUSTAIN OR TERMINATE THEIR RELATIONSHIP WITH THE UNIVERSITY Abstract   PDF
Dominic Osei-Boakye, Isaac Boakye
 
Vol 4, No 4 (2019) FAMÍLIA EMPRESÁRIA NO EVANGELHO DE S. LUCAS / FAMILY BUSINESS IN THE GOSPEL OF ST. LUKE Abstract   PDF
Jorge Rodrigues, Maria Amélia Marques
 
Vol 5, No 4 (2020) FINANCIAL RISK AND THE VALUATION OF LIFE INSURANCE COMPANIES IN NIGERIA: A 2008 – 2017 ANALYSIS Abstract   PDF
Mfon Sampson Ukpong, John Olakunle Folarin
 
Vol 5, No 2 (2020) FORENSIC ACCOUNTING ON FRAUD DETECTIONIN THE UAE BANKING SECTOR Abstract   PDF
Mohammad Hassan Ali Abdulrahman, Mohd Shukri Ab Yajid, Ali Khatibi, S. M. Ferdous Azam
 
Vol 7, No 4 (2022) GENDER BASED SHOPPING AND CONSUMER PURCHASING: “SALE ENDS TODAY” Abstract   PDF
Barbara A. Manko, Susheel Tom Jose
 
Vol 6, No 1 (2020) GOVERNABILIDADE NA FAMÍLIA EMPRESÁRIA / GOVERNABILITY IN THE FAMILY BUSINESSES Abstract   PDF
Jorge Rodrigues
 
Vol 6, No 4 (2021) HOTEL INDUSTRY COMPETITIVENESS IN COVID 19 PANDEMIC ENVIRONMENT IN KENYA: HOW TECHNOLOGICALLY READY ARE THE HOTELS? Abstract   PDF
Jane Nzisa, Njenga Gitahi, Symon Kiprop
 
Vol 5, No 2 (2020) HUMAN CAPITAL MANAGEMENT IN THE UNITED ARAB EMIRATES: A STUDY IN AVIATION SECTOR Abstract   PDF
Maryam Ali Abdulla Mohammad Al Hashmi, S. M. Ferdous Azam, Ali Khatibi
 
Vol 4, No 4 (2019) IMPACT OF LEADERSHIP AND SCHOOL CULTURE ON STUDENTS’ ACADEMIC PERFORMANCE Abstract   PDF
Santhiyappan Karunakaran, Mazuki Jusoh, Karuthan Chinna
 
Vol 7, No 3 (2022) IMPACT OF PERSONAL SELLING AND SALES PROMOTION STRATEGY ON MARKET PERFORMANCE OF SELECTED MANUFACTURING COMPANIES IN LAGOS STATE, NIGERIA Abstract   PDF
Jeremiah Ifenlourchukwu Ibeh, Justitia Odinachukwu Nnabuko, Joel Nwajimeje
 
Vol 3, No 3 (2018) IMPACT OF SOFTWARE AND HARDWARE INFRASTRUCTURE ON CUSTOMER’S SATISFACTION OF AHWAZ TELECOMMUNICATION COMPANY (IRAN) AND THE MEDITATIVE ROLE OF FLEXIBILITY Abstract   PDF
Edris Mahmoudi, Adibeh Jorfi, Fakhri Jorfi
 
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