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Issue |
Title |
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Vol 5, No 3 (2020) |
ASSESSMENT OF THE PRACTICES OF DIRECT MARKETING TOOLS ON CUSTOMER AWARENESS AND BUSINESS PERFORMANCE: A CASE OF KONKA GROUP COMPANY LTD. |
Abstract
PDF
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Safari Valens, Amir Murwanashyaka, Marie Grace Uwingeneye, Alphonse Habimana |
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Vol 6, No 3 (2021) |
ASSESSMENT OF THE ROLE OF ACCOUNTING INFORMATION ON EFFECTIVE INVESTMENT DECISION - THE CASE OF BANQUE POPULAIRE DU RWANDA ATLASMARA |
Abstract
PDF
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James Hodari |
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Vol 8, No 3 (2023) |
ATITUDES EM RELAÇÃO AO MATERIALISMO E A FELICIDADE DO CONSUMIDOR / ATTITUDES TOWARDS MATERIALISM AND CONSUMER HAPPINESS |
Abstract
PDF
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N. Baptista, N. De Matos, M. Bagheri, J. Pereira |
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Vol 8, No 3 (2023) |
BANKING ON PERFORMANCE: EMPLOYEE ENHANCEMENT STRATEGIES IN MALAYSIA'S MERGERS AND ACQUISITIONS LANDSCAPE |
Abstract
PDF
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Kumaran Kanapathipillai, Mohd Ikhwan Zaini Bin Mohd Ilias, Wong Choy Yan, Michelle Lim |
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Vol 2, No 2 (2017) |
BRAND VALUE AND MARKETING WELLNESS OF DEPOSIT MONEY BANKS |
Abstract
PDF
Academia.edu
Read the full article on Calameo
|
Brown Walter Ateke, Chinyere Stella Nwulu |
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Vol 8, No 2 (2023) |
BREAKING DOWN BARRIERS: PROPOSALS FOR OVERCOMING CHALLENGES IN STUDENT PROJECT MANAGEMENT |
Abstract
PDF
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Takaaki Fujita |
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Vol 6, No 1 (2020) |
BUSINESS INNOVATION AND FIRMS COMPETITIVENESS IN NIGERIA |
Abstract
PDF
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Balogun K. Olalekan |
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Vol 7, No 4 (2022) |
CAPITAL SIMBÓLICO E FAMÍLIA EMPRESÁRIA / SYMBOLIC CAPITAL AND ENTREPRENEURIAL FAMILY |
Abstract
PDF
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Jorge Rodrigues |
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Vol 8, No 4 (2024) |
CHALLENGES IMPEDING THE ADOPTION OF E-PROCUREMENT BY PUBLIC SECTOR ORGANISATIONS (MINISTRIES, DEPARTMENTS AND AGENCIES) IN SIERRA LEONE – A SURVEY |
Abstract
PDF
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Oludolapo O. Akinyosoye–Gbonda, Albert S. Baio, Brima Kamara |
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Vol 4, No 2 (2019) |
CHANNEL COMMUNICATION STRATEGY INFLUENCE ON THE PERFORMANCE OF CEMENT MANUFACTURING FIRMS IN KENYA |
Abstract
PDF
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Jairus M. Kitainge, Gilbert Bor, Lucy Wanza |
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Vol 5, No 2 (2020) |
CHARTERING FUNDING AND RETURN ON ASSETS OF GUARANTEE CURRENCY STORES |
Abstract
PDF
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A. I. Asuquo, J. O. Udoayang, E. F. Enya |
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Vol 4, No 2 (2019) |
CIGAR MARKETING MIX STRATEGY IN DEVELOPING COUNTRIES: DOES BRAND IMAGE INFLUENCE THE PURCHASING DECISION PROCESS? |
Abstract
PDF
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Agusta Jaka Purwana |
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Vol 7, No 4 (2022) |
CLIENTS' PREFERENCE FOR LOW-COST RESIDENTIAL PROPERTIES: A CONJOINT ANALYSIS |
Abstract
PDF
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John Vianne B. Murcia, Loweeh M. Matillano |
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Vol 3, No 3 (2018) |
COLOR PERCEPTION AND BEHAVIOR OF THE CONSUMER: LITERATURE REVIEW AND THEORETICAL FRAMEWORK |
Abstract
PDF
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Zineb Lahmidi, Amina Aomari |
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Vol 2, No 2 (2017) |
COMMUNICATION COMPETENCE AND STAFF PERFORMANCE: EVIDENCE FROM MUNI UNIVERSITY, UGANDA |
Abstract
PDF
Academia.edu
Read the full article on Calameo
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Pacuto Ngos Solomon, Dan Ayebale |
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Vol 3, No 4 (2019) |
COMPETITION AND EXPORT GROWTH OF READYMADE GARMENTS OF BANGLADESH IN THE UNITED STATES MARKET: AN EMPIRICAL ANALYSIS |
Abstract
PDF
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Mohammad Ali, Wang Qun, Md Ekram Hossain |
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Vol 5, No 3 (2020) |
CONCENTRAÇÃO BANCÁRIA: A OPA FALHADA DO BANCO BCP AO BANCO BPI, EM 2006, PORTUGAL / BANKING CONCENTRATION: THE FAILED TAKEOVER OF BCP BANK TO BANK BPI IN 2006, PORTUGAL |
Abstract
PDF
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Jorge Rodrigues, Helena Cabral |
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Vol 4, No 1 (2019) |
CONCEPT OF GREEN: A REVIEW ON RELATED CONCEPTS AND EMPIRICAL IMPLICATIONS |
Abstract
PDF
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Liyana-arachchige Chandima Sajeewanie, Mohd Shukri Ab Yajid, Ali Khatibi, S. M. Ferdous Azam, Jacqulien Tham |
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Vol 1, No 1 (2016) |
CONCEPTUAL BASIS OF OPERATIONAL FINANCIAL MANAGEMENT ON SOCIALIST ECONOMY – A MARXIST THEORY PERSPECTIVE |
Abstract
PDF
Academia.edu
Read the Full Article on Calameo
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Lucia Lizarazu |
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Vol 6, No 1 (2020) |
CONFLICTS ON TEAM TRUST AND TEAM PERFORMANCE AT THE UNIVERSITY SCIENTIFIC RESEARCH TEAMS IN JIANGSU PROVINCE, CHINA: STRUCTURAL EQUATION MODELING APPROACH |
Abstract
PDF
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Yu Yun, Jacquline Tham, S. M. Ferdous Azam |
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Vol 5, No 1 (2020) |
CONSUMER FASCINATING DETERMINANTS OF GLOBAL FIVE-STAR HOTEL BRANDS: A SRI LANKAN PERSPECTIVE |
Abstract
PDF
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Kumudinie Champa Liyasilinie Iddamalgoda |
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Vol 1, No 1 (2016) |
CONTEMPORARY TENDENCIES ON MARKETING OF HEALTH SERVICES |
Abstract
PDF
Academia.edu
Read the Full Article on Calameo
|
Abdel Mahdi al Masri |
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Vol 7, No 4 (2022) |
COOPETIÇÃO APLICADA A PEQUENAS E MÉDIAS EMPRESAS: UMA REVISÃO DA LITERATURA / COOPETITION APPLIED TO SMALL AND MEDIUM-SIZED BUSINESSES: A LITERATURE REVIEW |
Abstract
PDF
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Nuno Baptista |
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Vol 4, No 3 (2019) |
CORPORATE COMPETENCE DETERMINING FACTORS IN CHINA TELECOM INDUSTRY IN ACHIEVING CUSTOMER SATISFACTION |
Abstract
PDF
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Liu Chun, Jacquline Tham, S. M. Ferdous Azam |
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Vol 6, No 3 (2021) |
COVID-19 AND EMOTION MANAGEMENT |
Abstract
PDF
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Maia Akhvlediani, Zurab Mushkudiani, Sophia Mikabadze, Irine Jgerenaia |
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